Author name: yuionui

Building a customer journey map can be done using the following 7-step process. Step 1: Create a buyer persona Before […]

If you don’t understand the customer journey properly, you may not fully understand the demographics and psychographics of your customers.

Building a journey framework puts you directly in the mind of the consumer. Understanding why a customer makes a particular

Customer journey maps help businesses capture customers’ perspectives on the brand. By building effective journey maps, businesses will receive many

Part of the success of content is the visuals and design that go with it. Not only does it need

This question is the 3rd W element – ​​Where? Once you have the information you want to say and who

Here we use the word “conversation”, it will mean that you use content to tell users about your brand, product,

  As content becomes a profession and becomes more popular, the demand for “content marketing consumption” also becomes more stringent

Planning your website content will help you get an overall picture, from which you can develop your ideas. This content