Keeping customer data secure is critical to avoid negative consequences, such as customer churn and potential legal issues. The GDPR is broad in scope and can be overwhelming even for experienced businesses.
Fortunately, the GDPR compliance checklist below can guide you through the complexities and help you avoid costly mistakes.
1. Involve your team
Start by discussing GDPR compliance with your employees. You can even circulate this article so they can read up on the topic and brazil phone number library note any additional questions they may have.
This is especially important for employee-run companies. You may know everything about GDPR compliance, but if your marketing department doesn’t, they could make mistakes.
2. Make sure you use GDPR-compliant software
If you’re like most businesses, you use software to maintain and clean your email lists . If the company you’re using isn’t GDPR compliant, you may want to consider switching.
Hello Bars , for example, already how to use the hello bar feature to increase network traffic provides helpful tools so that you don’t have to put too much effort into compliance. In fact, you can show that you are compliant on Hello Bars.
Simply visit your Hello Bar account, click on the Settings tab, then click on Privacy.
Then, just add the URLs to your terms and conditions and privacy policy pages.
This way, when potential customers fill out your form, they will see the GDPR consent request.
How can Hello Bar help you comply with GDPR more easily?
One of the most important aspects of GDPR compliance has to do with how you collect data. If you want to build an email list u consumer data or example, you need to make sure you’re only reaching those consumers who actually want to hear from you.
We’ve created a helpful tutorial on how to enable GDPR through your Hello Bar account .
Hello Bar allows you to add any necessary information before collecting email addresses, names, and other data. For example, if you plan to use the provided information for marketing strategies and data sharing, you will need to provide a separate opt-in for each consumer.
You can do this through your Hello Bar, for example, by clearly stating that you intend to use the collected information only for email marketing purposes and will not share it with any third parties.
It’s easy to do with a click of a button. When setting up your Hello Bar, toggle the GDPR Compliant switch to ON.
Image via Hello Bar
Hello Bar can also help you incentivize marketing without penalty. For example, you’ll need to get consent if your lead generation strategy involves collecting email addresses in exchange for an ebook. However, you’ll still be compliant if your email content includes coupons, discount codes, giveaways, and other offers.
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