Whether it is the “Double Eleven” shopping festival that we look forward to every year, or the promotions of ordinary stores, operation design. Many e-commerce operators don’t know whether they have paid attention to the “Double Eleven” and “Double Twelve” concentrat shopping seasons.
Is it easier to achieve purchase behavior?
In fact, this is relat to consumers’ purchasing decisions and behaviors. In consumer behavior, it is call “consumer purchasing decision model”. Although there are many types of such models, there are still some basic rules to follow. Each link may affect the user’s purchasing behavior, prompting consumers to produce a series of psychological decision-making activities under the stimulation of various internal and external factors.
Make purchasing decisions and implement purchasing behaviors
Sharing of experience on operation design in e-commerce network marketing Next, let’s analyze what factors can affect users through the “consumer purchase decision-making model”, and introduce how to guide users in various environments through cash app database operational design techniques. First, what factors can stimulate consumers?
We can understand the factors that stimulate consumers as
The factors that can cause consumers to purchase demand or motivation. These factors can be summariz as follows: 1. The attractiveness of the product itself, 2. The publicity of merchants and their marketing stimulation, etc., 3. Changes in consumers’ certifi partner and launch a comprehensive personal circumstances, 4. In the social and cultural atmosphere, 5. Changes in the natural environment, etc.
These factors will stimulate consumers
To have shopping nes or motivations, and produce a series of psychological activities such as considering which product to buy. However, this process will be affect by the personal attributes of consumers such as culture, cognition, and economic level. These psychological activities can be divid into the following stages: Second, what psychological activities will consumers have? After understanding the basic model of consumer purchase tg data decision-making, let’s analyze what kind of psychological activities consumers will have under.